Posts Tagged zee

Time opportune for BCCI to Introduce Tendulkar’s 4th cricket format.

The buzz around the media rights for the BCCI rights is again making the rounds! New players have emerged with possibly Zee group coming back into the official fray and Sony all set to launch its new sports channel. One area of concern for the BCCI must be the fact that past broadcasters have been losing money on its steeply priced property and a correction in valuations is a distinct reality it might face.

At the same time, it is logical to expect that due to competition the property price may not see a correction! However as a prospective broadcaster; would one want to bleed and pay the steep price just to be in the reckoning or would one want to explore BCCI properties beyond just the international fixtures, especially the domestic Indian cricket tourneys to monetize the property further.

If I was the prospective broadcaster I would like to sit with the BCCI officials, analyze all their domestic properties beyond the international fixtures and repackage and introduce new tournaments to generate revenues beyond international cricket to make my bid an economically viable bid.

One such tournament that can be introduced is the “TENDULKAR CUP”. In an interesting interview with Boria Majumdar of times now, just after the 2011 World cup victory Sachin, had stated that due to the dew conditions prevailing in the sub continent, matches were decided on basis of the toss giving an unfair advantage to sides batting second. He stated that he would like to introduce the 25 over two innings format in the ODI format to make matches more exciting and equitable for both sides. A proposal was also sent to the ICC, which in all fairness snubbed the proposal!

Time is opportune, with new broadcast rights and languishing state of Indian domestic cricket, to introduce Tendulkar’s proposed format in India. If fans remember the T20 format originated in England to revamp and create interest in the county circuit.  BCCI, faces a similar objective for uplifting interest in  its domestic cricket structure. A tournament named after the great Sachin Tendulkar, involving a public -private partnership model ( aka IPL franchisees) needs to be started. This tournament would act as a bonus for the new prospective broadcaster as an added revenue stream to supplement his revenues from Indian international fixtures at home!

Details to follow in subsequent posts…………. As always welcome your suggestions, feedback et al to take this discussion forward!

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ICL important for Indian Cricket in the changing sporting scenario

The sporting environment in India is in for a robust change. The boom in the economy is seeing a change in the way sport is perceived and consumed by the general public. The mantra for sporting disciplines is globalization and it is a matter of time before other sporting disciplines making inroads to fight for its share of the pie (entertainment dollar). The world of soccer wants to tap the big Indian market and with clinics organized by the English premiere league teams & the visit of the global football chief to India; football authorities are making the right moves. Golf is also seeing a lot initiatives, Hockey with a change in guard may throw few surprises.

The above developments augurs well for Indian sport and also acts as a wake up call for Indian cricket to step on the pedal to maintain its no-1 position.

To maintain its commercial success it is important for cricket to maintain its sporting success and for this the most critical factor would be to produce an assembly line of domestic talents who receive the best of training & exposure; to complement the Indian national team.

The ICL was the first off the blocks in identifying this area of domestic Indian cricket. Investment in world class training, support staff & top of the drawer international coaches combined with top level cricket exposure has seen the ICL successful in unearthing cricket talent that otherwise would have been lost in the oblivion of an outdated domestic cricket structure (Ranji trophy).

The fact that today players like Ali Murtaza, R Sathish, Stuart Binny have become house hold names ; players like Rohan Gavaskar, Thiru Kumaran & Ambatti Rayudu have shown the world that they still possess the cricketing prowess to take on the best of the world, augurs well for the intentions & achievement of objectives of the ICL.

The IPL has taken a leaf out of ICL and launched its first tournament amongst a lot of hype & hoopla; to its credit & that of its promoters, IPL too has managed to unearth a few new stars in the likes of Ghoni, Ashok Dinda & Swapnil Asnodkar.

The fact that former international greats like Glenn Mcgrath & Shane Warne have out shone the regular icons reiterates the fact that former international greats have a significant role to play in harnessing new talents in this latest format of the game. This was again an area that should be credited to the ICL as they were the first of the blocks to identify the potential of using former international cricketers in building their city based teams. It also answers their critics who dubbed them as a league of wannbe domestic talents & retired cricketers!

The above makes it imperative for all associated with cricket to see the ICL in the same light as the IPL, after all how much one can differentiate in terms of performance between a Bret lee or a Shane Bond , Glen McGrath & Jason Gillespie or a Shane Watson & Ian Harvey.

It has now been identified by one & all that the T20 format of the game is one of the most transparent platforms for young domestic hopefuls to showcase their talents. The ICL has 124 domestic talents most of whom have played for India or first class cricket. On the other hand an IPL team roughly has 25 members out of which 8 are international cricketers making it 17 national Indian players per team. With 8 teams this figure reads approximately 136 Indian players at the IPL. Therefore the total number of Indian players plying their trade at the two leagues reads a humongous talent pool of 260 Indian players.

Now if according to the wisdom and wish of the BCCI only IPL was to exist then it means that nearly half of these 260 players would not have an opportunity to display their cricketing prowess on a city based T20 platform. This is the sole major reason why the ICL should be encouraged and seen as a synergistic initiative in the betterment of Indian cricket.

After all if the IPL has seen the comeback of the smiling assassin ( Balaji) on the IPL platform then the ICL has rediscovered the bald assassin ( Kumaran ), as one of the craftiest medium pacers in the limited over format of the game.

If IPL has thrown up a pint sized Asnodkar from the Rajasthan Royal stable drawing comaprision with sachin amongst his mates; the Mumbai Champs have discovered their very own Tendulkar in the pocket dynamo Raviraj Patil. If Ashok Dinda has impressed everyone with his pace at the IPL then one should not forget that the young Abu Nechim has been clocked bowling over 140kmps at the Edelweiss 20s Challenge.

In the final analysis it is in best interest of Indian cricket that both the leagues prosper.

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